How Alice Cooper Briefly Came Into Their Own With ‘Billion Dollar Babies’
A new era was dawning for a deeply divided America, caught between the iron grip of conservative government and the leather glove of shock rock – the latter courtesy of Alice Cooper, who released Billion Dollar Babies on Feb. 25, 1973.
Some three months prior, Richard Nixon had soundly beaten Democratic challenger George McGovern to win his second term of office, thus apparently confirming that America's right-wing majority desired nothing more than to sweep the late-'60s – with all of its human-rights conflagrations, counterculture movements, and political instability – right under the wooly shag rug of history.
They had clearly failed miserably at the polls back in November, but America's youth soon cast their votes against conformity in record stores: The Alice Cooper band's sixth studio album soared to the very top of the Billboard charts, followed in short order in the U.K.
For the members of Alice Cooper – high school friends who had started out playing together as the Spiders nearly a decade earlier in the geographic backwater of Phoenix, Ariz. – the climb out of obscurity to top of the mountain was a long and arduous one, indeed.
But after years of punishing dues-paying and a pair of commercially failed albums for Frank Zappa's Straight Records, Alice Cooper vocalist Vincent Furnier, guitarists Glen Buxton and Michael Bruce, bassist Dennis Dunaway and drummer Neal Smith began their inexorable infection of America’s consciousness after joining forces with producer Bob Ezrin.
Billion Dollar Babies proved the artistic and commercial culmination of their joint efforts, surpassing the previous year's equally seminal, No. 2 charting "School's Out," to reach the coveted No. 1 spot on the strength of immortal singles like "Elected," "No More Mr. Nice Guy" and the title track.
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And it didn't stop there, since a slew of equally compelling – not to mention controversy-fueling – album cuts like "Raped and Freezing" and "I Love the Dead" were made-to-order for appeasing even the most diehard, sellout-sensitive Alice fans of old, thus assuring the band's unchallenged coronation via Billion Dollar Babies.
"Move over 'Tricky Dick,'" the cultural headlines seemed to shriek. "Shock rock has arrived!"
But unfortunately, much like a crooked Nixon administration whose day of reckoning lay just ahead in the shape of the Watergate scandal, the Alice Cooper band was already crumbling amid increasing substance abuse and fraying relationships.
By the end of the grueling record-breaking Billion Dollar Babies tour, and late-'73 release of the disappointing Muscle of Love album, Alice Cooper was officially heading back down the mountain of rock stardom. The group would never again breathe the rarefied air to which they'd only recently grown accustomed.
Furnier dismissed his longtime bandmates within the year, carrying on as a solo artist. He then legally changed his name to Alice Cooper in order to stave off potential lawsuits, thus rudely excising those four from the shock-rock legacy that was, in part, rightfully theirs, too.
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