Ted Nugent’s ‘Stranglehold’ Featured in Wix.com Super Bowl Commercial Starring Kung Fu Panda
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Free website builder Wix.com introduced itself to millions of viewers with a Super Bowl commercial last night — and got a little help from Ted Nugent and Kung Fu Panda along the way.
The ad spot, which you can watch above, finds Po the panda (voiced by Jack Black) trying to dream up spectacular ways of increasing business at the noodle shop owned by his adoptive father, Mr. Ping (James Hong). After attempting to recreate some of the more memorable commercials from Super Bowls past, he’s reminded that traffic starts with something much simpler: a great website.
During the commercial, Po’s promotional dreams include tributes to well-known Old Spice and Budweiser campaigns, and a brief snippet of Nugent’s “Stranglehold,” a classic from the Motor City Madman’s catalog that’s been a fan favorite for more than 30 years — and definitely no stranger to commercials.
In fact, the Wix.com spot marks the second time in two years that “Stranglehold” has surfaced in a Super Bowl commercial. As previously reported, it was used by Carl’s Jr. during last year’s game, in an ad — referenced during the Wix.com commercial — starring a model tabbed as the “next Kate Upton.” Several years ago, the song was also used in a campaign for Volkswagen.
But for younger viewers, the real star of the spot was Po — particularly given that his latest big-screen adventure, Kung Fu Panda 3, came out on top at the box office last weekend for the second week in a row.
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