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SXSW’s Hype Hotel Lineup to Include Charli XCX + Sophie, AlunaGeorge and Empress Of

Kevin Winter, Getty Images
Kevin Winter, Getty Images

Charli XCX + Sophie, AlunaGeorge and Empress Of are among the top headliners at this year’s Hype Hotel showcase at SXSW. To be held from March 15-19 at Fair Market in Austin, Texas, Hype Hotel also features SBTRKT, Jack Garratt and Health, among others. A complete band listing can be found at bottom.

Charli XCX released the EP Vroom Vroom in February, her long-awaited follow up to 2014’s Sucker, which featured the breakout U.S. smash “Boom Clap.” Sophie, who has produced Charli XCX, Madonna and others, issued his debut album Product last year. The first full-length by Empress Of, a solo project by Lorely Rodriguez, arrived in 2015, as well. Aluna Francis and George Reid are set to release I Remember, AlunaGeorge’s second studio effort, in April. The lead single “I’m in Control” dropped in January.

These showcases will be open to Music and Platinum badge-holders, SXSW organizers say, as well as Music and Showcasing Artist wristband-holders. This year’s partners include DIY, Pigeons & Planes, Gorilla vs. Bear, and Cruel Rhythm, with the fifth night presented by Hype Machine Stack Live.

March 15:
8 p.m. – Diet Cig
9 p.m. – Pumarosa
10 p.m. – Partybaby
11 p.m. – Hinds
Midnight – Jack Garratt
1 a.m. – Empress Of

March 16:
8 p.m. – Petite Noir
9 p.m. – Jones
10 p.m. – Kill J
11 p.m. – Kacy Hill
Midnight – Tunji Ige
1 a.m. – AlunaGeorge

March 17:
8 p.m. – Negative Gemini
9 p.m. – George Clanton
10 p.m. – Dilly Dally
11 p.m. – Stealing Sheep
Midnight – Teklife and the Era
1 a.m. – Charli XCX + Sophie

March 18:
8 p.m. – Dua Lipa
9 p.m. – Le1f
10 p.m. – D.R.A.M.
11 p.m. – Anderson Paak and the Free Nationals
Midnight – Stormzy
1 a.m. – SBTRKT

March 19:
8 p.m. – Sunflower Bean
9 p.m. – Lewis Del Mar
10 p.m. – Chad Valley
11 p.m. – Everything Everything
Midnight – Bob Moses
1 a.m. – Health

Brought to you by Mazda, presenting sponsor of Hype Hotel at SXSW. #MazdaSXSW #HypeON

2016’s Biggest Rock News Stories

Next: More on Charli XCX's New Album, Label

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